Arizona sunlight is an easy visual shorthand for #FFC627. ASU Gold feels warmer than pure yellow and gains authority from its maroon counterpart.
| Color model | Value | Common use |
|---|---|---|
| HEX | #FFC627 | Web and interface color |
| RGB | rgb(255, 198, 39) | Digital screens |
| HSL | hsl(44, 100%, 58%) | Hue-based adjustments |
| HSV | hsv(44, 85%, 100%) | Color pickers |
| CMYK | 0%, 22%, 85%, 0% | Print reference |
#ffc627
#8c1d40
#bf6c81
#501126
#ffc627
#000000
#5d5d5d
#f7f2e8
#ffc627
#ffffff
#e9e4d7
#34312b
#ffc627
#924813
#c88051
#512b11
Lead with ASU Maroon when the connection must be immediate. Rich black sharpens small text, and white gives both primary colors a simple digital ground. Official applications should follow ASU rules.
ASU’s web formula assigns 255 to red, 198 to green, and 39 to blue.
The last value softens #FFC627 without muting it.
For Arizona State University, maroon and gold carry years of brand recognition. Gold often takes the open, sunlit role in the system; maroon supplies the denser signature.
